The Web Marketing Association is proud to present this 2018 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

WYOMING OFFICE OF TOURISM AND MILES PARTNERSHIP


TRAVEL WYOMING WEBSITE

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Best Travel Website, Best Of Show Website

TravelWyoming.com’s target audience is potential and repeat visitors to Wyoming. Much of the visitor traffic is made up from the surrounding states’ drive-market, including families with children. In addition to inspiration to expand the state’s target markets and increase visitors’ length of stay, primary goals of the site were to provide partner referrals. The site focuses on the extended road trips available, making travel accessible for everyone and highlighting not-to-miss small town stops as well. The overall goal is driving visitors deeper into Wyoming and promoting longer stays, utilizing the “That’s WY” campaign of storytelling experiences and providing tactical information to plan a trip.

Contributors:

Brand Integration Senior Manager, WOT: Kristin Dialessi
Content Marketing Manger, WOT: Amanda Sherlin
Creative Assets Manager, WOT: Charles Lammers
Account Director, Miles: Hannah Hintz
Account Coordinator, Miles: Erin Fossum
Development Director, Miles: Bobby Taylor

MILES

Website: www.milespartnership.com

Location: USA

About the Agency:

With offices in Sarasota, Florida, and Superior, Colorado, Miles markets destinations and hospitality businesses by working with state tourism offices, convention & visitors bureaus, hotels and other organizations in the tourism industry to create forward-thinking online, mobile, email and print content marketing solutions.